The digitization of Contemporary Art: Re-imagining Reality & the Cult of Culture.
The digitization of Contemporary Art: Re- imagining Reality & the Cult of Culture. The digital revolution has provided an avenue of expression and distribution for Contemporary Art that was unavailable in previous times prior to the invention of the world wide web, iphone and the personal computer. Contemporary art is more than ‘art that is produced currently at this time in the 21 st century’, there is a sense of pervasiveness of the digital throughout its production, presentation & dissemination. Whatever the distinct definition for the current times may be, it is aptly described by media author, Marshall McLuhan, as ‘art is anything that you can get away with’ (McLuhan as cited in Shaidle,2002) and hence is unable to be categorized into any definable style or formalism. With the advent of conceptualism in the 1970’s, Contemporary Art has branched into two distinguishable forms; one being commodified art, as collectable, and the other as Activist...